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Gone are the days of simply stuffing your articles, title, header etc. with keywords. With the advent of Google’s updates, all websites using this age-old spam technique of “Keyword stuffing” got penalized left right and center.
SEO is a mystery to half the bloggers, yet there is a few handful of them ruling the vast internet all thanks to the super helpful plugins used by them.
Yoast SEO
In this day and era, there is not a single SEO strategist who hasn’t yet heard about Yoast SEO. It is the undefeated heavyweight SEO champion post-Google’s updates. With about 5+ million active installations, it should be doing something right for it to be this popular, right? Joost de Valk and his team have taken all necessary precautions while writing this plugin and its updates.
Yoast SEO is a full package SEO specially made for the new-age bloggers and designed specially keeping them in mind. It helps you find even small things you tend to forget. Its functionalities are:
- Page Analysis
- Technical WordPress SEO
- Meta and Link Elements
- XML Sitemaps
- RSS Optimisation
- Breadcrumbs
- .HTA access and Robots.txt
- Social Integration
- Multi-site compatible
- Import and Export Functionality
Get Yoast SEO today!
SEM Rush
If Yoast SEO is the gun to fight the SEO war, then SEM Rush is the ammunition needed to support this war. If used correctly, SEM Rush can find you the best/highest CPC (Cost Per Click) Keywords to optimize your website around those keywords, so you can earn from the traffic your SEO setup pulls in.
You can easily keep track of your competitor’s best keywords and use it to your advantage by leveraging this info. Take a sneak peek at your competitor’s ad copies/keywords/strategies. Get rid of any unwanted spam links to your blog in your Link Analysis Report.
Best features of SEM Rush include:
- Technical SEO audit
- Organic and Keyword Research
- Advertising Research
- Position Tracking
- Keyword Difficulty
- Ideas for gaining more traffic
- Backlinks Audit and Analytics
- Site Audit
- Social Media Tracker and Poster
- PPC keyword tool
As the saying goes, “Knowing is half the battle”.
Get SEM Rush today!
Google Keyword Planner
What better place to research your keywords from, than the Google itself. It gives you accurate CPC, Average monthly searches, Approximate bids and so on. Just dump in your niche or a couple generic keywords you know of your niche and viola!
It automatically shows you a boatload of keywords with all the above-mentioned metrics, so that you can cherry pick the best and profitable keywords to make some profit from.
Very easy to use, newbie-friendly and has lots of customization available.
Best features of Google Keyword planner are:
- Keyword Research
- Historical Statistics and Forecasts
- Keyword Research using Phrase/Category/Website
- Search Volume Data and Trends
- Click and cost performance forecast
Get Google Keyword planner today!
Ahrefs
Famously known as the backlinks checker who competes with the Majestic SEO tool but it is not limited to that. Lately, SEO has been all about how to use the tools we have on our hands wisely to improve our rankings. Ahrefs is one of the most versatile tools with a plethora of features.
Just to highlight a few:
- Competitive Analysis
- Keyword Research
- Backlink Research
- Content research
- Rank Tracking
- Web Monitoring
- Organic Search Report
- Site Audit and Explorer
It is the ‘Jack of all trades’, helping to sort good backlinks from bad ones. It is often said that Ahrefs crawlers only second to google bots in terms of checking the web for backlinks going to and fro from a URL.
Ahrefs is the swiss army knife, you only need to know how and when to you it. Rest of the things will fall into place.
Get Ahref today!
KW Finder
This is the dark horse of our list since it is not so famous as compared to the above SEO tools/plugins, but don’t pass your judgment yet before even taking a look at it.
It boasts to give the most accurate keyword difficulty within its niche!
It shines with its Long-tail keywords searcher as it sifts through all the keywords to find long-tail keywords which are less competitive, high in search volume and has high chances of ranking your blog/website on the first page of Google search for that particular Long-tailed keyword.
It uses Google suggest to help you mine tons of new keywords in no time. And that’s not it, it also provides:
- Search trends
- Keywords metrics
- SERP analysis
- SEO metric
- Localised results for local keywords
Get KWFinder today!
Hope this article helped you decide which SEO plugins/tools to use to help improve your rankings.
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